• TITLE FONT - A different title font should be used as i think the current one looks fairly unprofessional. The style of the font perhaps suits our genre of film, but I believe there are other fonts out there capable of producing a more visually striking title.
• CREDITS - The credits need brightening up as they are currently virtually unreadable.
• TAGLINE - I can't decide whether or not the tagline for our film is corny. During the edit as a group we will discuss other ideas.
• PICTURE - The contrast of the white title against the dark image I think is highly effective. Blackness connotes an element of fear/horror. I believe we should continue to have this as a basis for our poster, but we could potentially change the picture to one of Jack, on his own, looking up at the run-down house. By having this, I believe it will raise many questions:
Who is this boy?
What is he doing?
Why is he alone?
What is this house?
Is he fleeing, or approaching the house?
I have being examining various horror film poster designs -
Each of the following elements are all well-known techniques used to creating an effective, 'stereotypical' poster for the horror genre.
• The use of mist
• Solitary landscapes - long roads, dark/eerie woodland
• A lonesome silhouetted figure
• 'Scratch-like' fonts/effects
• The use of red to connote blood/death
• Chiaroscuro lighting (the use of black against white)
These posters raise many questions, and I will attempt to apply these elements into the edit (the use of font, visuals effects, expansive landscapes etc).
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